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Blogs That Drive Your Business Forwards

All blogs are not created equal…….. you need to understand that before you waste time and effort creating your blog on a platform that isn’t going to help you to achieve everything you need it to do.

Many free blogging sites are quite limited in several ways. Firstly, you have little or no control over the layout and backend of your blog that can often make the difference between being found and not.

For this reason, if you are serious about building a blog full on interesting, compelling content, you should opt to self host your own blog. The best tool for this is without doubt WordPress. WordPress offer two levels of blog, wordpress.com host blogs for you, so your blog URL would be www.yoursitename.wordpress.com (although you can direct your own URL to your blog) and self hosted WordPress.org, where you host your blog files yourself on paid hosting.

You can easily set up your own blog using low cost hosting such as www.1and1.co.uk in just a few clicks. WordPress requires a server to host your web files, and a MYSQL database to host your content data. 1and1 have made the set up & installation process really simple and you can have your blog up and running in 15 minutes using their step up installer….. it’s highly recommended, especially if you have limited knowledge and understanding of hosting a website or blog.

Once you are set up, you can choose from hundreds of different WordPress themes to change the layout of your blog. There are lots of free options to choose from, which can all be tailored and customised to suit your design needs, or you can have a custom theme built just for you.

Plugins & Add Ons

Functionality can easily be added to your blog by installing a suitable plugin that will add the functionality you require. Everything imaginable is on offer, from custom contact forms, slideshows, SEO applications, social media sharing tools, security tools, calanders, diaries, shopping carts, galleries, spam filters, mobile friendly site creators, responsive design additions, etc.

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TOP FIVE REASONS TO CHOOSE MYSTIQUE BUSINESS...

We have a proven track record helping businesses to develop their online presence into a fully functioning sales funnel process:

  1. Gorgeous, Functional Design

    The first thing your website needs to be is attractive, closely followed by being easy to use (on all devices and screen sizes), fast to load and useful to your users. If these core metrics are in place then you can start to think about step 2…..

  2. Integrated Sales Funnel

    Where does your traffic come from? Where does it go when it leaves your site? How do visitors flow through the web, to your site, through your site and out again?

    All these factors matter to your ultimate conversion rate and your bottom line. If you are not tracking your visitor analytics, event clicks, and traffic sources then you will never achieve your goal of building a website that converts new business in volume.

  3. Lead Generation

    The best methods of lead generation vary from business sector to business sector. Our experience allows us to focus on the most appropriate traffic generation channels fro your business niche, shortcutting the often costly learning process that many companies face when they first venture online.

    It is said that 50% of every marketing budget is wasted, but it is the wise man that knows which 50% it is?!

    Your online marketing campaign profitability will sink or swim on its effectiveness…. we can help you to focus on the best returning channels for your company.

  4. Social Media Integration

    Social media, Twitter, Facebook, Google+, LinkedIn etc are becoming more and more influential for business, providing targeted traffic opportunities as well as giving Google important content quality information which is used to help determine the usefulness and value of your content.

    We will sculpt your social media accounts into a crafted sales process, so visitors (attracted by your social media content) convert into paying customers.

  5. Traffic Conversion

    No website is ever finished. You can always improve the level of performance, to drive more traffic, convert more visitors into enquiries, sell more or attract more fans, followers or likes. 

     

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